Dan Leckie

a graphic designer with a passion for minimising and image making – not just another freelance designer.

As a designer, working on your own branding is possibly the most difficult project to tackle. After months of over thinking I came to the conclusion that all I really cared about was that people knew I wasn’t ’just another freelance designer.’ This statement became the core of the brand so I let it speak for itself with a simple execution that works in every situation.